CANVAS RETAIL

YOUR BRAND

IS OUR

WORKMANSHIP.

Canvas is a full-service, omnichannel retail firm built to do good work with our clients and retailers.

Our Purpose.

Canvas simplifies the process for brands and retailers to bring great products to customers.

We deliver meaningful results through process, relationship, data, and execution.

Our
Work.

We tailor our work to meet today’s retail demands, guiding you through each step with data-driven tools and processes rooted in hands-on omnichannel experience.

Our approach ensures long-term, measurable success by leveraging the right skills, data, and focus at every stage.

Our team is intricately woven with your success. We come alongside you at every step of the retail journey, dedicated to growing your business as our own. Your account manager will ensure alignment and shared goals from the start, bringing expertise in strategy development and execution with your retailers.

We work seamlessly together toward your success.
“We’re all working together. That’s the secret.”

— Sam Walton
"Plans are nothing; planning is everything."

— Dwight D. Eisenhower
Our team is dedicated to preparing your brand for success. We take a proactive, focused approach, using our framework to develop a solid, multi-channel, multi-retailer, and multi-category go-to-market strategy.
We've all been asked, "What insights led to that conclusion?" Instead of relying on gut instinct or overwhelming you with data, our team delivers the key insights and thought leadership that matter for your brand.

Using industry intelligence, we craft a compelling selling story to best communicate your brand’s purpose.
"Insight without action is a daydream. Action without insight is a nightmare."

— Japanese proverb
You’ve secured strong placement with a solid strategy—now what? Our dedicated analysts ensure you're prepared across the supply chain. We provide the insights, tools, and data needed for informed decisions on forecasting, supply, and inventory management .

We also manage daily communication with your retailers to stay aligned with their needs, keeping you in stock and maintaining your placement both in stores and online for the long run.
“I’ll give you one point for saying it, and nine points for doing it.”

– Greg Foran
Ecommerce is here to stay. Without a multi-channel strategy centered on e-commerce, long-term success is at risk. Our team will help you excel with a multi-channel approach, ensuring your brand stands out at your #1 store — your retailer’s website.

Our E-Commerce services include:

Content & PDP Supervision – we’ll ensure your #1 marketing vehicle, your PDP, is best in class with content and reviews to ensure the best conversion and SEO results.

Full Account & Supply Chain Management for 1P – We offer full services for items in our retailer’s FCs, maximizing your business in their fastest-growing channels, ensuring stock availability, and providing insights to unlock additional sales opportunities.

Marketplace Management – We will manage your marketplace, including inventory feeds, media spend, data analysis, and retailer promotions, ensuring visibility across all business channels.
"The only way to win is to learn faster than anyone else."

— Eric Ries
We design and execute data-driven media strategies—from search to display — that boost online and in-store performance.

Our insights deliver measurable results, increasing your GMV and conversion rates. Curious how your investment paid off? Our team will provide insights during and post-campaign to give you guidance on what worked and what to improve with the next campaign.
"Retail media is the third wave of digital advertising. The first was search, the second was social — and now retail is where the eyeballs, data, and conversion happen."

— Andrew Lipsman
Data tells a story. We provide clarity by linking performance to potential, enabling smarter, faster decisions. Our team delivers weekly and ad hoc reports from your retailer's data platforms, including Walmart Scintilla, to track your brand’s performance.

With our expertise, we share actionable insights to drive growth and expand opportunities with your team and retailers.
"Without data, you're just another person with an opinion."

— W. Edwards Deming

Our
Values.

Our
Process.

Retail is constantly changing with new trends, evolving shopping habits, and advancing technology. At Canvas, we know that what worked yesterday won’t guarantee success tomorrow. That’s why our disciplined, well-defined process puts your brand at the center.

We guide you through every step of the retail journey, focusing on sustainable growth and simplifying the experience with our expert team and tools. Working with us means embracing a dynamic, results-driven approach built on three key principles designed to simplify and amplify.

FRAMEWORK

We guide you through each stage with experience-driven frameworks that help you prepare, think clearly, and make informed decisions.

FOCUS

Not all opportunities are equal, and not every task is worth your time. We help you focus on what matters, easing the complexities of retail, focusing on growth, and removing the burdens of day-to-day operations.

FACILITATE

We proactively prepare and guide you through each stage. With a founder’s mentality, we collaborate and drive action with your team to identify opportunities and stay ahead.

Our
Values.

Our values are woven like canvas into everything we do.

They define how we show up for our clients, retailers, and each other every single day.

In everything we do, we do good work.

We work with purpose and a commitment to excellence.
We put our customers first in everything we do – this includes our clients, retailers, colleagues, and consumers.
We act with integrity, transparency, humility, and accountability—and take decisive action when others hesitate, always guided by our values.
We serve our clients, retailers, team, and community through a culture of servant leadership seeking to help those around us share what we’ve learned along the way.
We treat others the way we want to be treated—with empathy, humility, and respect. We create an environment where you can be yourself and build trust through active listening and thoughtful action.
Curiosity drives innovation—we pursue fresh ideas, learn from our competition, and continuously seek new ways of doing things to improve and simplify.
Status quo is unacceptable. We are competitive with ourselves and focused on your company’s success. We believe that what got us here today, will not get us there tomorrow.